PMI
Palma Market Introductions
your sunny destination to business success
"Welcome to PMI.
Here you find my solutions for your needs and plans to get introduced to new markets. May I introduce you too? "
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Jan Willem Richelmann
Managing Director PMI​
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Services and solutions
Do you manage a sector association or federation, export promotion agency, Government institute or are you otherwise active in the business of supporting exports?
PMI helps to improve your performances through strategic planning, training and coaching at all levels of your organisation starting with your management and owners.
Strategic Sector Export Planning
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Market Intel
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Sector Export Marketing Planning
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Tools, trainings, coaching and managing stakeholder groups
Export Coaching
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Market Entry through
Trade Fairs; B2B, online -
Communications
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Sector and country branding
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Tools, models and coaching
Improving your sector´s
Export Enabling Environment
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Introduction and adaptation of EU legislation to domestic regulatory frameworks
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Facilitation stakeholders´ cooperation and coordination
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Donors involvement
About
International Business Development
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Providing strategic trade support with global perspectives
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Unlocking opportunities and achieve sustainable growth.
Since 1992, I have worked alongside clients to identify and realize high-potential trade and investment opportunities across Latin and Central America, Eastern Europe, and the EURO-MED region.
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My strategic, yet practical approach
With a strong commitment to training, coaching, and strategic advisory services, I support trade promotion organizations, sector associations, and public institutions in export development and enhancing their business environments.
My work combines innovative thinking with practical, results-driven strategies that enable successful market entry, competitive positioning, and long-term impact.
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My key drivers
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sustainable approach through Market Systems Development
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local ownership and joint vision
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decent jobs, green transitions, gender sensitivities
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practical, hands-on work and results
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working methods include coaching and group facilitation; trainings; workshops and technical assistance.
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My network of experts
I coordinate and work with teams of other international experts in sectors and themes such as market research and sector branding.
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Based in Palma, I stay closely connected to regional and global developments, ensuring clients benefit from timely insights, informed decision-making, and effective implementation.
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Sectors and Projects
Sectors
I work mostly with the textiles, tourism, agri-food (fresh and processing) industries
and institutional frameworks.
Projects
My projects create sustainable impact with improving export structures
and introductions to new markets and niches.
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Jordan olive oil
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Tunisian textiles and apparel
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Moroccan processed food
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Ethiopian leather products
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Moroccan textiles and apparel
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Bolivian Royal Quinoa
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Bolivian processed food
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Surinamese furniture
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Tourism Colombia
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Tourism Bolivia
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Tourism Nicaragua
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Bolivian Wines
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Jordan fresh fruits and vegetables
Beneficiaries
Trade Promotion Organisations and Chambers:
Bolivia, Colombia El Salvador, Honduras, Jordan, Nicaragua, Peru,
Suriname, Tunisia
Sector Associations:
Federation Tunisienne de Textile et Habillement (FTTH)
Association Marocaine Industrie Textile et Habillement (AMITH)
Jordan Exporters and producers Association (JEPA)
Jordanian Olive and Olive Oil Producers Association (JOPA)
Ethiopian Leather Industry Association (ELIA)
Suriname Hospitality and Tourism Association (SHATA)
Suriname Furniture Cluster (SFC)
Governments:
Bolivia, Colombia, Ethiopia, Jordan, Morocco, Nicaragua, Peru, Suriname, Tunisia
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Contact Me:
T: +34-617348492
